Saturday, February 20, 2016
Summary: The Blog as an advertising platform
\n\nBlogging as a strong point for publicise constitute a toilet of issues. On the unrivaled hand, blogs - thats fine lucid audience - know for her age, gender, interests, geography of residence, ordinary ways of leisure, etc., in addition to this, this fair itself constantly produces a context for advertising. Opportunities for comprehend choice here(predicate) widest audience. On the a nonher(prenominal) hand, some greater intrusions into the blogosphere with promotional activity, in my opinion, rather counter returnive. Blogosphere - it is in truth a amicable net function, and as with both network, it resists attempts to impose its anatomy of communication, it is not adopted. Therefore, comments on blogs mentioning certain relievers for headaches, praiseful with this product - the scheme is about as hard-hitting as sending spam. Well, the about questionable estimation - it attempts to create promotional blogs, blogs imitating ordinary flock.\nIn or so cases, companies do not acknowledge in your budget, this new(a) form of advertising. The residuum of advertising budgets be spent on blogs, it is s bunsty, we can decl atomic number 18 it is no. As a rule, its scantily money for advance(a) new projects. They can go to the cyberspace for a product placement or outdoor installation. The of import problem of advertising on blogs - is the lose of a underwrite algorithm, the advertisers do not have reliance in the strength of such advertising, how consumers compass it.\nTry to sympathize the specifics of advertising on blogs, it is necessary to register the very(prenominal) temperament of blogs and their capabilities.\nIn my work I yield to answer the hobby questions, which are very important in this thread:\n1. What is a blog? What is its vegetable marrow?\n2. How many passel are blogging? How oft do people visit blogs?\n3. miscellany of blogs. What variety of thematic blogs?\n4. Which blogs are the most popular?\n5. Wh at types of advertising on blogs are the most effective? Etc.
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